Jan 27
A/B Testing
Ability to create variations of a form with slight differences, then apply an A/B test experiment for a set time period, and then measure conversion rates for each of the variant forms in the experiment.
Pending
Oct 7, 2025
TallyCould you elaborate on how to get this setup please?
Oct 7, 2025
Manu Thiyyas: Hey Manu, feel free to reach out to our support team and share what you would like to achieve so we can advise better. tally.so/help
Oct 8, 2025
Tally Never mind, I just used Claude Code to build a router on my main site to split the traffic across different tally forms.
Apr 8, 2025
You have the Preview button. Wouldn't that help?
Feb 28, 2025
Hey! I would love to have this soon. Is it planned? The condition logic "works" but it's much nicer to actually have it random.
Mar 17, 2025
Håkon Ulven: I can't make any promises about if or when it might be implemented, rest assured that you'll see updates here if anything changes.
Jan 10, 2025
This definitely doesn't give all the features you'd like, but you could try A/B testing like this: - ask for a phone number - use conditional logic - if the phone number ends with 0,2,4,6 or 8 => track A - if the phone number ends with 1,3,5,7 or 9 => track B You can probably do something similar with letters, but there are 26 of them and the distribution or likeliness of a letter being first/last is less equal.
Thanks for the suggestion, Nathan! While native A/B testing isn’t available yet, you could try setting it up using two separate forms and a simple automation via Make to split traffic. That said, we’ve noted your request — much appreciated! 🙌